Having fun with keyword stuffing

There are many online directories that provide no real value to the Internet users and Google has excluded them from its search results. You don’t want your website to be listed on such pages. Create a list of the different web pages and rank them in order of importance …

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Make it sufficiently broad in terms of link research

Google Panda and Penguin stopped keyword stuffing in its tracks making it not just not ideal but counter productive. . Announce your site to your network of users, friends, and partners. Link building has always been an important aspect of local SEO. It is only through links that search engines crawl …

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Make it sufficiently broad in terms of blogs

In turn, that can lead to a range of other problems relating to high clicks and a click-through-rate (CTR) but low conversions and sales. Subsequently, the market response from ‘A’ will be compared to that of ‘B’. Understanding the differences between paid and organic search and implementing each correctly is …

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Invest in bread crumbs

Google looks heavily at the quality of your content when deciding if you’re worthy of being ranked. That information alone will tell you a lot about what you need to do for your site. SEO requires so much content because it wants to grow. Google doesn’t want to …

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Use Hashtags (Wisely) and Categorize Your Boards

Blogger outreach is a process of putting your product or content in front of relevant bloggers and journalists in your industry by sending them personalized emails. The primary objective of blogger outreach is to make website owners and people with a large audience talk about you and link to your …

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Everything you need to know about authority sites

SEO heresy though it may sound, shoving ALT text on every image, even if no actual information is given, is annoying from an accessibility point of view - people with screen readers don't want to hear the information twice (once from the text, once from the ALT text). Google will rank …

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Detecting core ranking algorithms

To fully make the most of local SEO, you need to ensure that all of your content is pointing to your target areas. There are many niche communities specialized in different topics, such as films, gaming, programming, marketing, etc. These communities don’t just bring people with common interests together …

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Use Internal Links

Authority is measured by the quantity and quality of inbound links to your site, as well as its technical performance and structure. One of the very first things that you need to do in order to gain success in online marketing is to establish the main keyword of your site …

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Who does the writing?

If there was one thing that we could get across to those unfamiliar with SEO, it’s that it takes time. You should expect at a minimum a few months to 6 months before you see any noticeable results. That length of time grows even longer if you have a …

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Content is King (for now)

Google’s featured snippet is a tool through which Google interacts with searchers. The more inputs Google receives from searchers, the better becomes its understanding of what they want. SEO marketing can be a very powerful tool for generating massive passive traffic. But if you use it incorrectly, you’ll …

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Keyword groups are ready already

Google wants users the most relevant results for their search. The more relevant your content is to their search, the more likely your website will be number 1 on Google. Negative SEO is an array of actions that a competitor can do to lower your SERP ranking and eventually, cause …

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Use social sharing buttons as a matter of course

You have pages and posts on your website, so make the most of them. Internal links are HUGE for link building because you can control everything about them, from the location on the page to the anchor text. Building a strong site architecture and providing clear navigation will help search …

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Comment links for SEO

The quality and quantity of links you have pointing to your domain determines your overall authority, which in turn determines where you rank for various search queries. If you uncover duplicate content, check the organic traffic for each of your product page variations in Google Analytics. Quality content rules the …

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SEO is the tool to drive people to your website

Backlinks are important for Search Engines and users alike. From a user’s perspective, backlinks provide a way for people to find other sources of information on the same or related topics. Do some keyword research and create a list of all the keywords for which you want to be …

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Google guidelines don't agree with your approach

Build a list of other niche blogs in your field. Start commenting on their blogs with insightful comments, and then reach out to them and ask if you can write one guest post for them. If they accept, write NEW content for their blog (don’t just copy and paste …

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Writing to a Specific Reading Level

In the past, standard SEO advice was to get as many links as possible to your site, regardless of the source, and use the same anchor text each time. These days, doing that will get you knocked out of Google in no time. Search Engine has become more smarter New …

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Take some action to bolster your SEO efforts

Search engines scan captions and metadata separately, so remember to think about how you have tagged and named your original media files too. Sites that aren’t optimized for user intent and mobile SEO will fail. Check forums, online communities and Q&A sites to find the questions people in …

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Understanding the rationale behind SEO

So first, what is SEO? It stands forSearch Engine Optimization, and it is basically a way of making your website easy to find by the search engines and the people who use them. And since so many people use Google and other search engines every day when they’re trying …

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The number of keyword phrases

When you run the same query on different search engines, you will probably get different results. This is because every search engine uses its own algorithm, based on various socalled “ranking factors.” These factors decide which results appear in the SERPs. Online shops in particular often face the risk of …

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Update Google Analytics using PHP

Google Analytics is usually updated by embedding Javascript code into your web pages. If you've written a web application and want to add extra information into your analytics tracking then using PHP to update Google Analytics may be a better option (using Google's Analytics Measurement Protocol). To do this you'll need a web server with PHP and Curl installed and your Google Analytics tracking ID.

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