As you know, back in the day we could build 10,000 forum profile links with exact match anchor text and rank in a few days. Unfortunately many SEOs have not changed their game to keep up with Google changes. Now 80% of your links should be brand/URL links, 10% KW links, and the other 10% long tail/nonsense KWs. Also, if you're just starting out, build less than 50 links a day. When it comes to getting your website ranked highly then keywords are still an essential part of Google’s ranking algorithm, they are the very backbone of search engine (even Yahoo) after all. But keywords aren’t what they might always appear to be. Social shares are important because they help your blog post get discovered, so getting more shares and Retweets on social media networks is never a bad thing for your SEO efforts. Think of new ideas to expand your content, or even to invest in evergreen content, and make sure you think like a reader, rather than a search engine.

Large Number Of Authoritative DoFollow Links Pointing To Site

Standard SEO advice is to keep the site architecture as flat as possible, to minimize clicks from the home page to important content. Do not go off the deep end, though; too many links on a page are not good for search engines either. Keyword page density is a measure of the relative frequency of the word in the text expressed as a percentage. For example, if a specific word is used 5 times on a page containing 100 words, the keyword density is 5%. If the density of a keyword is too low, the search engine will not pay much attention to it. If you aren't talking about your best content, why should anyone else care? For this reason, it's important that your best SEO content be linked to internally by other pages on your website. Yes, this means you may need to go back and edit some older posts to include links to the new, incredible content. While many old-school SEOs believe that link building techniques are now largely ineffective (or at least less effective than they once were), links are still critical to getting high rankings.

User experience is one of the primary factors that determines success or failure

Make sure to apply a sug­gested guideline of one to three keywords/phrases per content page and add more pages to complete the list. As of now, less than 50 percent of websites use local schema markup for local SEO, so there's tremendous advantage to be enjoyed by adopting it. Software programs cannot adequately interpret each of the various types of data that humans can—videos and images, for example, are to a certain extent less readable by a search engine Links within long-form, evergreen content are also more valuable than links in short, news-based posts.

Easy to read and digest

Discover your LSI keywords and make sure you use these throughout your article. Particularly in the first paragraph of text, the body of content, for links anchor texts and in the last paragraph of text. Sitelinks are additional links which appear beneath the main URL for a brand or publisher when you search for it on Google. They deep link to other pages within your site, and are designed by Google to “help users navigate your site”. Google wants to see a healthy link profile that signifies authority. This means quality links coming from quality content across the web with a healthy diversity. According to SEO Consultant, Gaz Hall: "First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for."

Track it!

On page SEO refers to the optimization of a website’s on-page elements. This includes the way a website is structured and coded, as well as its content. As a webmaster, you have complete control over your on-page elements so putting the time into getting them right is important. For a long time Google looked at the name of a particular website and the queries that were entered and might rank that site higher if the domain name had some match with the query. In the world of SEO, there is speculation that Google’s indexer will only give a certain document credit for having a given word in its title if that word appears in the first 12 words of the title tag. Ranking organically in search for product keywords should be an ecommerce stores end goal because this brings a consistent passive stream of targeted traffic to your website.