However, skipping this vital step in search engine optimization could be costing your money in lost sales. Going beyond the simple formatting of your images, you can also optimize them with text and descriptors to increase their chances of appearing in Google Image search. Record any results that appear to be effective, and re-test them on other domains or with other terms. If several tests consistently return the same results, chances are you've discovered a pattern that is used by the search engines. Additionally, you can use long-tail keywords and LSI keywords to improve your site's ranking and to give more information to search engines so that they can figure out what your content is about.

Optimise your site, paying special attention to backlinks

Generally speaking, Google will identify the best pages on your site if you have a decent on-site architecture and unique content. Of course, you know that white hat SEO is the best for your website, but you feel like you can't see the results yet. But before you make any immediate judgments or think you know local SEO inside and out, check out these all-too-common misconceptions about the strategy: This is somewhat true to the user, but even then it's a bit of a stretch. Readability has never been more important. If you're not familiar with this term, it refers to how easy a piece of copy is for the average reader to get through.

Create a unique title for each page on your site so your users don't rely on canonical URLs

Instead of doing the work, the boring tedious work of making lists, taking names, reading, empathizing, crafting a good outreach email, sending it, following up, handling objections, negotiating, and then finally emerging triumphant, you read a blog post about title optimization or keyword density. Your titles need to hook people at first glance. If you could use 20 times more chances for web traffic, 3 times better results than social, and returns on investment that will only increase over time, SEO must be a priority. There are many things that you can do to get better rankings on Google and other search engines. If you use up-to-date SEO methods that play by the rules, you will get results that last.

Enthusiastic about domain authority

Link profile analysis, then, is the art of studying and evaluating this link profile. If you want to improve your ranking, you have to curate unique content to support the borrowed content. A fast website keeps the attention of site visitors and encourages them to browse the content; a page that loads slowly will often drive users away - perhaps toward your competitors. According to SEO Consultant, Gaz Hall: "Advertisers will bid for ad placement, which means a business will show amongst a search engines sponsored links."

Improving Site Structure by uitlising page speed

Keyword stuffing is not a sensible move for B2B tech companies. Make an effort to post new material consistently, but make sure it's original, informative, or otherwise valuable to your users. After all, your content strategy is almost exclusively focused on appealing to what your users want and need. As you know, back in the day we could build 10,000 forum profile links with exact match anchor text and rank in a few days. Unfortunately many SEOs have not changed their game to keep up with Google changes. Now 80% of your links should be brand/URL links, 10% KW links, and the other 10% long tail/nonsense KWs. Also, if you're just starting out, build less than 50 links a day.