Links are a crucial factor for high rankings in Google's organic results. They also help you to get higher rankings in the local results. SEO is a long-term strategy, so it sometimes takes months before you start seeing results. Your SEO efforts are really only as good as the experience you’re creating for your target persona. That’s why great SEO needs to work in tandem with great content. If the competition in your niche is high, you’ll have a hard time ranking on competitive head terms. If you have little competition, you’ll even be able to rank for head terms. It sounds so very easy!

If you find something effective, keep doing it with Linking & SEO

There are many ways to market your business online and they all work in very different ways. One of the best options for new businesses is called search engine optimisation or SEO for short. This is the process of improving your website position in search engines like Google, Yahoo and Bing. SEO takes time to work as it is all about building up the reputation of your website. You do want to prioritize your keywords, but Google understands variations. They’ve built what’s called a “semantic universe,” which is like a spider web of related terms and synonyms. When you use terms that are similar to your keywords, your keywords get a bump too. You don't necessarily need a large social media presence, just an active one. The more you engage with the local community by responding to comments and questions, the more your Facebook, Google+, Twitter and other social profiles are likely to appear in local searches. Find websites your target audience frequently visits. If you know at least one website, you can find many similar ones by simply doing a Google search.

Make use of long-tail & exact match anchor texts

If you want your audience to grow, check the analytics of your blog regularly. What articles are the ones that people seem to read the most? SEO can help a growing startup establish its presence and meet business goals. Keyword Research is the first and foremost step that should come to your mind while beginning with your optimization mission. It is simply, researching and zeroing down on those words which, a user will probably search (in any given Search Engine), which directly (or sometimes, indirectly) relate to your business/products/services. The relevance of a website’s content is particularly important for search engines; it affects how high a website will appear in the search results for a given search term.

Stop gettin’ all indignant

I’m sure you don’t need me to tell you that analyzing the link profiles of your competitors is one of the best ways to find backlink opportunities for your website. How do you work out the price of SEO packages? There are two types of backlinks, and they are internal backlinks and external backlinks. According to SEO Consultant, Gaz Hall: "Google is an endless stream of free organic traffic​ and by optimizing your site and working on the critical components involved, you can get this traffic and continually grow it over the coming months and years."

Get a Pinyin Chinese domain name and host your site on a Chinese host

You can no longer present less information on your mobile site than on your desktop site. Your content has to be the same on both, because, in the future, you can only rank on the information that is on your mobile page. A simple site map page with links to all of the pages or the most important pages (if you have hundreds or thousands) on your site can be useful. Creating an XML Sitemap file for your site helps ensure that search engines discover the pages on your site. Links at the top of a page carry more weight than those further down. In a time when attention spans are shorter than ever, you’d expect that shorter and easier to read posts would be winning points with search engines. But that couldn’t be further from the truth. Google still privileges longer posts, and higher-ranking articles usually have more words than those falling further down the rankings. However, make sure that the article is easily scannable by your readers.