The best way to figure out what keywords you want to focus on is to look at the keywords your competitors are focusing on. Pick a list of words relevant to your business. Then create separate lists of these keywords for each country. Focus on “long-tail keywords” -- keywords that are very specific to your business and the products/services you offer. For example: marketing is a broad keyword that will be hard to get traffic for, and inbound marketing software is a long-tail keyword with less competition that will be easier to get traffic for. There are many niche communities specialized in different topics, such as films, gaming, programming, marketing, etc. These communities don’t just bring people with common interests together, but also let members submit the latest, coolest content. With all the searching your potential customers are doing, you can gain a great deal of information about exactly what they’re looking for.

Measure the quality and uniqueness

Backlinks are #1 signal that Google considers for ranking a page on SERPs and hence it’s very important for bloggers to focus on. I spent years and years focusing on doing nothing but building backlinks. The social hit and I had to change my focus. Now links are back as number #1 again, but honestly, did they ever really stop being the top factor? How do you write a clickable title that will draw people to your site and keep them on there without sounding salesy or cheesy? Permalinks are the permanent URLs for your web pages, posts, categories and tag archives. It is the web address used to link to your individual blog post and web page. By default, permalinks look something like this: https://yoursite.com/p?=17 This structure makes it difficult for search engine crawlers to read and index your web pages and posts. That means you will need to make it more accessible for both search engines and we visitors.

Are you seeing any pages from your site on the first page in Google

Search engines are answering machines. Whenever a user types in his/her query and presses the enter button, the Search Engines would quest its directory of documents/information (that has already been crawled and indexed) and come back with the most relevant and popular results. Although you may outsource some of the work, SEO is still your primary job as a site owner. This means you will have to oversee the process, as tedious as it may seem at times. You cannot let the little details slip by you. One wrong keyword or a broken link today could lead to a poorly ranked site tomorrow. So be sure to stay on top of things and micromanage your site. Set up keyword trackers, such as Google Alerts or Mention, to track every single post containing your keywords. Google has devoted a great deal of time preventing people from using links to manipulate its algorithms in order to obtain higher SERPs.

Basic principles about HTML headings

Some users might link to your page using the URL of that page as the anchor text. If your URL contains relevant words, this provides users and search engines with more information about the page than an ID or oddly named parameter would. The online audience has evolved and expectations are high. They are mobile, they are time poor and they live in a world where sharing ideas and content on social networks is just a natural part of consuming online content. When you allow search engines to crawl and index MASSIVE pages in your site, it consumes the crawl budget that you are given. Google cannot infinitely crawl all pages of your site everyday, you know? We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "When your website or website’s content gets shared on social media platforms like Twitter, Facebook, Pinterest, Google+, and YouTube, it is considered a social signal or citation."

Each new piece of content needs to as original as possible

There are more than enough SEO guides on the internet. But only a few of them can be fully applied to a multilingual website, as it needs some specific approach. Meta tags are pieces of HTML code that can be added to the section of your web pages. Beyond the page title, the two most popular Meta tags are Meta Description tag and Meta Keyword There are some conflicting views about whether or not to use Meta tags and whether they actually help your search engine positioning. Regardless of whether or not it helps with your search engine positioning, you should use the Meta Description tag because this is what frequently appears below your website URL in the search engine results pages (SERPS). The anchor text you use for a link should provide at least a basic idea of what the page linked to is about. You should search your favourite search engines for search terms such as: “add url”, “suggest website” and add your website to these sites. All of this constitutes to link building for your website.

Date Tags links / seo