That's quality traffic, especially if you have an e-commerce site, or affiliate marketing site both of which depend on this kind of user intent traffic to drive numbers. Marketers structure messages to meet the needs of the various segments and aligned them with the company's positioning strategy. From there, start working on some of your other prominent pages, and ensure that all your blog posts from here on out have an accompanying meta description that's optimized for both search engines and potential searchers. The phrase "free marketing articles" is a highly competitive one with about 331 million other pages containing the same phrase.

How to Search Engine Optimize Your Blog Content

Write about all those topics that are important to your audience. Use the words you came up with in your keyword research. You need to have content about the topics you want to rank for to start ranking in the search results. Try to back up all of your claims with pre-existing research, even if those claims are original. If resources are sufficient, it's ideal to have both in-house and agency search marketers collaborating together. For example, you might have example.com/maincategory/subcategory/page instead of just example.com/page.

Tightening up on Google algorithms

Unfortunately, while looking to build natural links, most webmasters often neglect a very important aspect: preparing your site for link building. Moreover, it is more engaging than short content, which increases the chances of people sharing it. Linking out is huge. Don't be a link hoard; you're going to create content, so use it to gain favor with other people. I'll go more into depth below with specific tactics on linking out, but in general, you only have something to gain when you're linking out. Meta descriptions are technically HTML attributes that offer concise explanations of what a webpage is about. They can be used on search engine result pages to show a preview for a webpage. They are far less of a direct ranking signal as they once were (almost not at all these days) BUT they remain important because - when Google chose to use the suggested meta description - they are the effective 'sales pitch' to users to click on your webpage.

Are visitors willing to link to you based on your text links profile?

True or false? The more pages you have targeting a keyword, the better you will rank for the keyword. Website owners used to litter their content with tons of keywords in order to rank higher on Google. Now, the search engine penalizes for those practices. Either way, you'll want the new thing to bring results and convert really well (otherwise, why make the effort at all?). Gaz Hall, a UK based SEO Expert, commented: "However, some business owners execute SEO strategies that are questionable, in an effort to increase their rank, and as a result, some of their site visitors become disinterested, rather than engaged."

Can I use sitemaps to help index my site?

Increasing your frequency of placed keywords isn't going to help your rankings; in fact, it might earn you a Google penalty. Your reputation always comes first. Essentially Google needs you to properly communicate what your website is offering to the user and the job of the analysts is to assess what your goal is for your website. A logo should complement the brand name and not overpower it, the product's packaging, or the product itself.